Brand and Commercial Photography for Pro-Clean Car Wash and Detailing

Pro-Clean Car Wash is a full-service carwash that offers express detailing and a gift shop in Mason, Ohio. They wanted to do a brand photography session to use the images to promote their business on their website, social media, and marketing materials.

Their overall goal was to showcase the car wash experience, property, the employees doing specific jobs, and the gift shop inside. As we chatted with the owner, we came up with a plan for what storylines they wanted to capture. We came up with three different brand storylines to focus on during their photoshoot. The first storyline was geared towards various vehicles entering the car wash. We wanted to show the complete client experience from being greeted to having their car washed. The second storyline showed the detailing side. We wanted to focus on the details and how much care and work the employees take in providing a quality experience. This included waxing cars, vacuuming, and wiping down every inch of the vehicles. The final storyline of the day focused on the gift shop and photos of the property. We wanted to share what the clients would experience from the moment they pulled into the parking lot to everything they can experience while waiting for their car to be dried and detailed.

The Pro-Clean Car Wash team was such a delight to work with. They genuinely do care about their customers and provide them with a top-quality experience. It was so much fun capturing them doing what they do best. Make sure to visit their website below!